2018 Comes with Amazing New Opportunities
Thursday, January 11, 2018

With the start of a new year, you have an opportunity to kick-start 2018 with the necessary tools to launch your business into overdrive. The Central Texas MLS has proven to not only give you the exposure you need to sell your listings or find your buyer the perfect home, but we are working to consolidate your access across the state and get more buyers and leads into your hands! 

Today, CTXMLS Chairperson, Jack Stapleton, had an informational meeting at the Austin Board of REALTORS® Board of Directors meeting. Jack said, "I believe we have before us an opportunity in 2018 to make the single biggest impact on Central Texas Real Estate in the history of the legacies of the Association's in Central Texas." While this was only an informational meeting it is important to "[...] work together to get something meaningful done [...]. Forward-thinking leadership starts by looking to the future, not the past, and coming to the table with an open mind. It's a new day in Central Texas Real Estate, and I am optimistic and excited to see what 2018 will bring."    

Since over 90% of consumers begin their home search online, it is critical that REALTORS® have the technology to showcase their listings to the broadest audience possible. Because of this, CTXMLS syndicates to more than 95 websites, and 18 of those primary sites syndicate to an extended website network. “What is syndication?” you might ask. Listing syndication is a method of advertising whereby brokers distribute on-market listing information to a wide variety of websites, mobile apps, and print publications to reach diverse consumers searching for properties to buy.  Syndicating your listings is a popular method of automatically exposing your listings within seconds to hundreds of consumers and interested buyers. CXTMLS not only reaches over 4,000 REALTORS® but also to millions of savvy consumers all across the globe.

According to the 2017 Texas Relocation Report, Williamson County residents are relocating to and from the CTXMLS coverage areas. Bell County residents are relocating to Williamson County more than any other counties in the state of Texas. That means nearly nine-hundred people relocated from Bell to Williamson County in 2017. For residents moving to Victoria County, Williamson County ranked in the top 5 counties. CTXMLS is the primary MLS in these counties. Do you want to step-up your success in 2018, increase sales, increase exposure to your listings, and get more leads? Having CTXMLS in your 2018 Marketing Strategy will maximize your reach, expand your target market, and increase your customer base!

Over the last year, CTXMLS has grown and now has over 4,098 total subscribers and currently has over 9,600 active listings. In the last 180 days, there were over 7,000 sold listings. Subscribe to CTXMLS today for the nominal fee of $210 for 6 months. That comes to only $35 per month! Let 2018 be the year you provide your clients with maximum exposure from Waco to San Antonio. If you are not currently a subscriber – call the association today – 512-255-6211 or email: mls@wcrealtors.org  to join. 

About the Author:
"The Mission of the Williamson County Association of REALTORS® is to help its members meet present and future real estate challenges in Williamson County, to enhance and promote REALTOR® members’ professionalism, to encourage member involvement in the various communities of Williamson County, and to provide quality services for its members."


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